Terroir

THE MOROCCAN TERROIR

An outpost facing the extreme conditions of global warming offering a glimpse into the future of global wine production.

Grape Varieties

Syrah, Cabernet-Sauvignon, Tempranillo, Caladoc, Mourvèdre, Marselan

Chardonnay, Sauvignon Blanc, Sauvignon Gris, Viognier, Vermentino, Grenache

Olive Varieties

Over 4,000 olive trees on the estate
Variety: Moroccan Picholine

Terroir

Intensely red clay-sandy soils, rich in organic matter, oxides, and iron hydroxides.

Climate

Precipitation barely sufficient for vine viability and temperatures reaching up to 50°C for several days, caused by the "Chergui," the Saharan wind.

Altitude

At over 850 meters on the foothills of the Atlas Mountains

Controlled Designation of Origin

AOC Hauts plateaux de Meknès

THE ONLY ESTATE WITHIN THE "HAUTS PLATEAUX DE MEKNES" AOC

The most restrictive appellation in Morocco, recently established with the ambition to produce the highest quality wines in the country.

Notre Histoire

OUR STORY

A French signature serving a demanding terroir

Originally, a passion for a unique historical heritage.
Founded in 2002 by Gérard Gribelin and strengthened in 2005 by Philippe Gervoson, now the majority shareholder, they are respectively the former owner of Château de Fieuzal, a Grand Cru Classé in Bordeaux for over thirty years, and the current owner of Château Larrivet Haut-Brion in Pessac-Léognan.

Continuity: A bridge between ambition, local culture, and on-the-ground reality.
Since its creation, the estate has been under the operational management of Christophe Gribelin. Over the years, he has absorbed Moroccan culture while infusing it with French culture, helping to make this estate a key reference in Morocco.

Looking to the future: Innovation to meet challenges.
In 2021, Maxime Double, co-owner of Château de Beaupré in Provence and founder of "wines creations" Baron Maxime, joined the capital of Villa Volubilia and took over its strategic direction. His integration aims to strengthen and broaden the estate's vision. With his expertise in blending and his know-how, Maxime Double's mission is to develop the estate on the international stage.